Friday 27 June 2014


Audience: 18+ as it's a horror movie and has blood and foul language.

Platform: Tablets, Smartphone, T.V, e.t.c

Genre: Horror



Audience: 16+ Action movie with foul language.

Platform: Smart-phone, tablet, t.v, youtube

Genre: Action and thriller

Audience: 1+ As it has no violence and is child friendly 

Platform: Youtube, t.v, tablets, smartphone

Genre: Fantasy, musical and family

                                                                                                                                                       
1. Because thought it would be fun and I like using computers.
2. Making the music video and  designing the posters for it.
3. How to use photo-shop properly.
4.  B-A*
5. Waterloo Rd

6. That behaving bad in school and doing drugs is bad.

1. How long before release did the GTA V campaign begun?
2 years before.

2. How did the institution want existing GTA fans to react to the early trailers?
Rockstar wanted their dedicated fans to watch the trailers over and over again and analyse them and try to find out information about the game by themselves.

3. How did the steady release of trailers build excitement and hype about the game?
The trailers were short with big time gaps in between them. They also didn't reveal a lot of information at once and left the audience trying to figure it out.

4. How did the producers of GTA make such tension.
They postponed the release date.

5. What effect did the strict embargo have on the audience? 
It created more excitement at extraordinary levels as the release day neared.

6. In your opinion, why was the campaign for GTA V so successful?


In my opinion it is because, GTA has a lot of dedicated fans just waiting for the new game releases and therefore once they find out about it the word of mouth takes over quite a lot of the time. The fact that they withheld information in the trailers left people wondering and posting their ideas online making more people aware of the game.